Hunter Barrett: The Music Manager Helping Artists Level Up Their Careers
In the cutthroat world of the music industry, having the right team behind you can make all the difference. That's where Hunter Barrett comes in. With four years of experience and a track record of helping thousands of artists around the globe grow their fanbases and take their careers to new heights, Barrett has established himself as a go-to manager for musicians looking to make their mark.
Barrett's journey into music management began with his first business, where he placed rappers' music in sports edits. The creative approach caught on, and soon he was fielding offers from companies like Imperial Networking. Recognizing his knack for understanding the game and his proven ability to help artists grow their audiences, they brought him on board to work with even more talent.
As a manager, Barrett's key responsibility is ensuring his artists stay consistent and keep putting out content. He believes that with dedication and the right team in place, any artist can blow up. "I tell all my artists, consistency, discipline, and investing in the right team is all it takes to pop off in this industry!" he emphasizes.
When it comes to finding new talent to work with, Barrett has a keen eye for spotting artists who are growing in the wrong ways. "I see artists paying promo pages $50, $100, and all they do is press repost – it's all botted!" he says. Instead, he looks for artists who are clearly committed to their craft, even if they don't have a huge following yet. "If you're putting in the work, I'll find a way to help you win," he promises.
To help his artists develop their unique sound and identity, Barrett first determines which platforms they're most consistent on. From there, he devises a strategy to maximize their presence on those channels. He also stresses the importance of press coverage in establishing a strong online presence and driving organic growth across all platforms.
Building a robust fanbase is a crucial part of any artist's journey, and Barrett has a number of strategies up his sleeve to make it happen. He focuses on boosting engagement metrics like likes, comments, and views, as these are key indicators of an artist's viability when labels and collaborators come calling. By building this engagement, he's able to get his artists trending on explore pages, putting them in front of new audiences and taking their careers to the next level.
One of Barrett's greatest success stories is his work with artist @itsliljuiceofficial. Struggling to hit consistent numbers, Lil Juice turned to Barrett for help. Through targeted marketing efforts, Barrett was able to get Lil Juice trending on Instagram's explore page, boosting his algorithm and growing his following by 20,000. Now, he hits the explore page with every post, fuelling growth across all his platforms.
To stay ahead of the curve, Barrett keeps in close touch with the artists he works with, asking about the latest developments in their careers and the challenges they're facing. This grassroots approach gives him valuable insights he can use to help his entire roster adapt and thrive in an ever-changing industry.
For artists seeking a manager to help them grow, Barrett offers some sage advice. "Check for testimonials, always hop on a call with whom you're doing business with, and check their page for organic engagement and search their name online to see their write-ups in their field of work," he recommends.
At the end of the day, Barrett's success stems from his ability to build strong relationships with the artists he works with. Through daily check-ins and a willingness to go the extra mile (like throwing in free sports edits), he fosters a sense of trust and collaboration that sets him apart from other managers.
As Barrett continues to help artists from around the world level up their careers, one thing is clear – he's a manager worth paying attention to. With his keen eye for talent, his deep understanding of the industry, and his proven track record of success, he's the perfect partner for any artist looking to take their music to new heights.
Interested in working with Hunter Barrett? Reach out to him to explore how he can help you achieve your music career goals.